St. Tropez at 60: Still sexy after all these years

 

The year was 1955. Brigitte Bardot came to film And God Created Woman for then-husband, Roger Vadim, and the rest, as they say, is history. When the film was released in 1956, the image of Bardot emerging from the surf in a tiny gingham bikini caused a sensation. As it turned out, the world was as captivated with this young sex siren as Bardot was with the authentic charms of St. Tropez. She popularized the two-piece swimsuit, which was born in Paris a decade before, and put St. Tropez on the map as a hedonistic playground for international playboys and creative types.

With the recent introduction of super model Kate Moss as celebrity endorser of the St. Tropez brand of self-tanning products, St. Tropez seems to have come full circle back to its beginning celebrating the beauty of the well-toned female body. The original charms of this fishing village are still here if you wander away from the glitzy beach clubs and designer boutiques, but St. Tropez will forever be known, first and foremost, as a sexy enclave where its de rigueur to see and be seen.

 


We needed a modern, efficient space to serve our clients in St. Tropez, but a sterile cement office block wasn’t what we were looking for. We were delighted to find a space in a charming villa in the heart of St. Tropez that reflected our aesthetic. We left the exterior untouched while renovating the interior to suit the needs of a modern business. The next time you’re visiting the French Riviera, stop in and visit us at our newly redesigned offices.

Featuring a sleek contemporary interior with stylish modern furnishings, it’s a comfortable environment in which to review our St. Tropez villas for rent. Take a seat and relax with an espresso or glass of wine while our knowledgeable staff helps you review our stunning VillaHotel collection of the ten best luxury villa rentals in the area. Each represents the ultimate in privacy, amenities, décor, ambiance, and design. We are open all year, so don’t hesitate to contact us about our Aspen luxury vacation rentals and luxury Miami vacation rentals, as well.

16 Avenue Paul Roussel – 83990 Saint-Tropez

Tel: +33 (4) 94 49 32 54


A very special Villazzo VillaHotel package with 20% savings is available on three of our most popular villas for those who book a two-week stay by April 30th. Helicopter transfer for up to six guests is included.

Here are the highlights:

Personal Chef

Personal VillaHotel Butler

Villazzo Linen, towels, bathrobes, slippers

In-Villa Mini Bars, Gift Shop, Bulgari amenities, Wine Cellar, Tea & Espresso Stations

In-Villa Spa Treatments

Daily housekeeping, Daily linen and towel change, Daily off-site laundry of all linen

Free Helicopter Airport Transfer

Terms: 2 weeks minimum stay required, booked by April 30th. Helicopter transfer from Nice, La Mole, or Toulon airports for up to six people. Discount applied to VillaHotel Peak Season rates for the months of July and August.


 

 

8 bedroom minimalist contemporary near Escalet Beach. Overlooking a beautiful sea and countryside view, Villa Margot captivates with contemporary design and comfort. This truly remarkable villa is a masterpiece of architecture, with the private, well manicured grounds giving way to a spectacular vanishing-edge pool, covered terrace, and outdoor living and dining areas. Inside, find an open floor plan, exquisite gourmet kitchen, dining room for 18 guests, and comfortable living and lounging areas with large panoramic windows. The 8 bedrooms are equally stunning, with spa-inspired en-suite bathrooms.

Rates: Was €10,629 – Now €8,499

 

 

6 bedroom contemporary minutes from area beaches and hotspots. This contemporary masterpiece is secluded behind a private gate yet only minutes from hot spots and beaches. The spacious Villa Celine has an open floor plan with large panoramic windows that allow ample light into the holiday home and unveil the beautiful countryside. The interior in a soft white palette is punctuated by bold, modern art. Outdoor amenities make the most of the blissfully warm climate. Tropical palms surround a shimmering pool and BBQ area, and beyond splendid city views.

Rates: Was €5,229 – Now €4,199

 

 

5 bedroom, two-story contemporary 3 minutes from St. Tropez. With a barbeque, terrace overlooking the manicured grounds and a heated lap pool dramatically lit at night, the orientation of the home is very much to the outdoors. But the interior offers every creature comfort as well. The main living areas are enhanced by a collection of well-chosen modern art. Villa Nancy features four queen bedrooms in the main house, all with en-suite baths, and a one-bedroom guesthouse with en-suite bath, ideal for staff. Guests gather for dinner around a rustic farmhouse table that seats six.

Rates: Was €5,629 – Now €4,499

Sun Sun Sun Sun

 

 

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